The Perfect Lie
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Privacy Policy

Last updated: January 15, 2026

1. Introduction

The Perfect Lie ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

2. Information We Collect

2.1 Information You Provide

  • Account Information: Name, email address, username, and profile photo when you create an account
  • Profile Information: Bio, location, social media links, and other optional profile details
  • Content: Comments, reviews, messages, setup configurations, and other content you post
  • Business Information: Business name, contact details, descriptions, and verification documents for business profiles
  • Payment Information: Billing details processed securely through Stripe (we do not store full payment card numbers)
  • Communications: Messages you send through our platform and correspondence with our support team

2.2 Information Collected Automatically

  • Device Information: Browser type, operating system, device type, and screen resolution
  • Usage Data: Pages visited, features used, time spent on pages, and interaction patterns
  • Log Data: IP address, access times, referring URLs, and error logs
  • Cookies: Session cookies, authentication tokens, and analytics cookies

2.3 Information from Third Parties

  • Authentication Providers: When you sign in with Clerk, we receive your basic profile information
  • Payment Processors: Transaction confirmations and subscription status from Stripe
  • Analytics: Aggregated usage data from Google Analytics

3. How We Use Your Information

We use the collected information to:

  • Provide, maintain, and improve our services
  • Create and manage your account
  • Process transactions and subscriptions
  • Send service-related communications and updates
  • Send promotional emails (with your consent)
  • Respond to your inquiries and support requests
  • Personalize your experience and content recommendations
  • Monitor and analyze usage trends and preferences
  • Detect, prevent, and address fraud and security issues
  • Comply with legal obligations

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Public Information

Your profile information, public content (comments, reviews, setups), and business profiles are visible to other users and may be indexed by search engines.

4.2 Service Providers

We share information with trusted third-party service providers who assist us in operating our services:

  • Clerk (authentication)
  • Stripe (payment processing)
  • Vercel (hosting)
  • Resend (email delivery)
  • Google Analytics (analytics)
  • Cloudinary (image hosting)

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4.4 Legal Requirements

We may disclose information when required by law, subpoena, or to protect our rights, safety, or property.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide services. We may retain certain information for legal, security, or business purposes after account deletion.

6. Your Rights and Choices

You have the right to:

  • Access and download your personal data
  • Update or correct your information
  • Delete your account and associated data
  • Opt out of marketing communications
  • Manage cookie preferences
  • Request data portability

To exercise these rights, please contact us at privacy@theperfectlie.net or access your account settings.

7. Cookies and Tracking Technologies

We use cookies and similar technologies for:

  • Essential Cookies: Required for authentication and basic functionality
  • Analytics Cookies: Help us understand how users interact with our site
  • Preference Cookies: Remember your settings and preferences
  • Advertising Cookies: Serve relevant ads through Google AdSense

You can manage cookie preferences through your browser settings. Disabling cookies may affect certain functionality.

8. Security

We implement industry-standard security measures to protect your information, including:

  • HTTPS encryption for all data transmission
  • Secure password hashing
  • Regular security audits
  • Access controls and monitoring

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your data.

9. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect information from children under 13. If you believe we have collected information from a child under 13, please contact us.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for international transfers.

11. California Privacy Rights

California residents have additional rights under the CCPA, including:

  • The right to know what personal information is collected
  • The right to know if personal information is sold or disclosed
  • The right to opt out of the sale of personal information
  • The right to non-discrimination for exercising privacy rights

We do not sell personal information.

12. European Privacy Rights

If you are in the European Economic Area (EEA), you have additional rights under GDPR, including:

  • The right to access your data
  • The right to rectification
  • The right to erasure
  • The right to restrict processing
  • The right to data portability
  • The right to object to processing

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or prominent notice on our Service. Your continued use after changes constitutes acceptance.

14. Contact Us

For privacy-related questions or to exercise your rights, contact us at:

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